Wireframes and information architecture

The organization of information, also known as the information architecture, is essential to guarantee a good user experience. Ensuring a good user experience on a business application involves taking into account the navigation or even the prioritization of information.

What is a wireframe?

Wireframes are so-called low-fidelity static representations that provide a static account of the architecture of a website or business application.

It is above all a representation that helps to advance the debate on the position of the graphic elements of the interface, the composition of the menus and the expected interactions.

Due to the small amount of details in the wireframe, it is easy to achieve and can evolve quickly. This step can be carried out during an ideation workshop in the presence of users to start building a first vision of the product with them, or by the designers alone.

In a workshop, the wireframes can be done in paper format. It is also possible to work digitally via collaborative tools such as Miro and Figma which have been optimized to allow this kind of work.

Furthermore, the redesign and modifications carried out on a wireframe are inexpensive but of crucial importance for the continuation of the project.

The importance of good information architecture

You wouldn't get into a car with a chassis that had flaws that are obvious to even a novice. Well, be aware that it is the same principle here. You cannot expect to guarantee the usability of your product if the skeleton of the product is not solid.

Facilitate navigation and task completion

Organizing your information is essential in defining a user experience. It is this organization that will allow the user to perform a more or less complex task without getting lost between the different interfaces of a product.

This involves setting up organized menus that are meaningful to the user, highlighting the information necessary to carry out the tasks that the user wishes to perform, as well as navigation and interactions of the application.

Testing our hypotheses via simple graphic renderings

All of these elements can be reflected when designing the wireframe and tested with users and customers to validate the choices that have been made.

According to the principles of Design Thinking, it is better to make mistakes early to limit the blows, identify the blocking points and succeed later in proposing an innovative solution that meets the needs of users.

It is also a first working basis for exchanging with customers and the teams that will be in charge of development in order to collect their feedback as soon as possible and to guarantee the acceptance of the product, while giving meaning to the work of everyone.